FREE Executive Coaching Package Giveaway!

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goldfish jumping out of the water

Thanks to the generosity of one of my clients, I am doing a Giveaway this week and offering a new client a FREE 3-months Executive Coaching contract!

 

Let me explain:  I have had the pleasure of coaching an extremely successful business owner in Georgia for many years. Our recent coaching has been on the psychology of wealth, wealth management and wealth creation.

One of the most powerful principles of wealth is that of tithing. If you have read The Richest Man in Babylon, The Wealthy Barber or any of Catherine Ponder’s books, it is one of the foundational principles that allows people to move from a scarcity to an abundance mentality.

My client paid in full for a 3-month coaching contract and wants to donate it. He has asked me to find someone who is truly in need and would be able to take full advantage of this opportunity.

The Ideal Participant:

Someone who is facing a deep emotional life issue dealing with business, finances, or relationships. The person needs to be open to using skills and tools involving hypnosis and NLP. They also should possess a STRONG desire for change in their life and a “do whatever it takes” attitude to make it happen. As always, they should be open and coachable and be willing to commit to all six sessions.

THIS EXECUTIVE COACHING PACKAGE INCLUDES:

  • Introductory “Success-Now” Session
  • 3-month Coaching Contract with sessions two times/month (total of six 45-min sessions)
  • Evolution for Success’s custom “Coaching Journal”
  • My 30-Days for Success online program and accompanying workbook
  • A copy of “More…” a six month daily planning journal

The total value of this program is $1057.

Application Process:

Fill out the attached Coaching Questionnaire and send it to me by 10pm Eastern standard time on Friday, February 27th.  For questions and to get the coaching questionnaire from me directly, please email evolutioncoach@gmail.com.

All applications will be collected and assigned a number based on their submission date. A RANDOM drawing will be conducted to select the recipient of the Coaching Package. The final recipient will be notified the week of March 2nd to set up their initial “Success-Now” session. I will call all remaining candidates personally that same week.

Thank you for your support and let’s help someone change their life!

 

PS: In the interest of confidentiality, the final recipient’s name will not be announced on my website or any social media, and will not be used for marketing purposes whatsoever.  This executive coaching giveaway is truly a gift.

Why you can’t tap into your motivation…

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Did you ever say to yourself, “I know what I need to do, I just am not doing it?” As a result, that book isn’t written, that vacation isn’t taken, that report isn’t done on time and the scale shows a number that depresses you.

The Cause of lack of Motivation…No Purpose.

The Key to tapping into Massive Motivation comes from taking your purpose in life and linking it to every action that you take during the day. The process to create those links are as follows.

1. Associate and recall your Purpose. Remember, a purposeful person works in every moment to build and create an emotional expression of themselves internally and externally that will influence and inspire others to do the same. Ask yourself every moment of the day, “Is this action right now purposeful in building and creating the person I want to become and the life I want to have?”

2. Associate into the Emotional ‘Why’ of your Purpose. After Purpose is engaged, a person MUST work to integrate the emotional component, or fully associate into it, what they are working to build and create. If your Purpose is to build and create an incredible level of physical health, associating into what you will feel as a result; the energy, vibrancy, power, strength and confidence if essential. Where purpose and emotion are joined together, a tremendous force and energy is created.

3. This tremendous force then needs an outlet. It needs to be consciously directed into an action that is congruent in moving a person forward in what they are building and creating. It really doesn’t matter how big or small the action is. What matters is that it is congruent in the short and long term, in moving the person one step closer to the successful completion of their purpose. At this point, taking action is very easy. Motivation has kicked in full force.

4. Appreciate the results no matter how BIG or small. Most people fall short of their goals because they don’t remember that cause and effect are instantaneous. All they see is the gap between the small step and the HUGE lottery win they want to have. So, they give up in frustration and think nothing has happened. You never see the change in a person eating one extra pat of butter a day in their diet. However, at the end of the year, they would be 2 pounds heavier. Everything, big or small ads up! A person must trust and have faith in their purposeful actions generating results.

So, if you are wondering, “how can I get more motivated? How can I be more fulfilled and happy in my life? How can I be self directed and self driven?” Here is the magic question. Ask it frequent and often!

“Is this action right now purposeful in building and creating the person I want to become and the life I want to have?”

If the answer is yes, it passed the test. Take the action and the next and the next.

If that answer is no, let it go! Refocus and ask a new question, “What can I do right now to continue to build and create the person I want to become and the life I want to have? What is purposeful for me right now to accomplish in my work? What is purposeful right now for me in terms of health, my relationships?” Remember to associate into the ‘WHY’ you want to build and create…for energy, love, confidence, etc. and celebrate your results.

You will find yourself saying, “I know what I need to do and I’m motivated to do it!”

To your continued success,

James

PS-Looking for define your purpose? Check out www.30DaysforSuccess.com It’s all in there waiting for you to discover, now!

Are you ready for next Friday on Monday? 7-Step Weekly Planning Sheet

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The best way to have a KILLER WEEKEND in 5 days is to get the most out of this work week! The following 7-Step process was developed by A. Drexler and D. Sibbet of “The Grove” will help you do just that. I have adapted it from a Group Planning Process to an Executive Coaching Planning/Motivational System to prepare for your upcoming business week.

Step 1: Get Purposeful as to the “WHY” you are in business. 

Answer: “Why am I here?” Connect with your purpose for being in business on a macro to micro level. Answer the question until you are free of any uncertainty and fear of upcoming challenges or issues for the week.

Step 2: Get clear on your business’s identity.

Answer: “Who are you and your business in terms of values, ethics and moral compass?” Answer this question until you can overcome any issues regarding trust or caution from a customer. Focus on your reliability, regard to self and others, and can be forthright in who you are.

Step 3: Clarification of Goals.

Answer: “What are we doing? What are outcomes for the month, week?” Answer these questions until you have overcome skepticism, apathy or competitiveness with others. Get grounded in clear goals and a common vision. Be specific and explicit…be wary of assumptions and expectations that are general.

Step 4: Strategize and Commit.

Answer: “How will I do it?” Overcome dependence on other, a victim “I don’t know how attitude” and any other resistance that comes up mentally, emotionally or action plan oriented. Assign yourself a business role, allocate resources and make clear, firm and concise decisions.

Step 5: Implement and Act!

Answer: “When am I going to do what, when, where and how?” Then do it! Allocate time in your calendar and do it! There is no substitution for action. Follow as many clear processes as possible and be disciplined in executing, free of distractions.

Step 6: Be flexible and enjoy high performance.

Overcome disharmony and overload as you are in action. Appreciate successes and stay flexible with some spontaneity in your plans. Catch the “WOW” moments!

Step 7: Anchor in the successes and capture the energy of success. Celebrate.

Stay in a place of recognition and persistence. Create positive strategies to answer, “Why Continue tomorrow?” Make sure that you renew and reconnect WHY!

This process moves a person, group or business from development to optimal performance. It is interesting to note that it also follows the line of thinking that in order for a person or business to really succeed, proper strategy, planning and focus are necessary first and foremost.

To your continued success,

James

This information was adapted from, “The Decision Book.” by M. Krogerous & R. Tschappeler

 

Focus in 3-Steps: Executive Coaching John Wooden Style

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In a previous post, I talked about the acronym F.O.C.U.S.S. and how a person can create greater levels of purpose, self-confidence, and direction. Today, I’m going to approach the concept of “focus” from the perspective of one of the greatest coaches in basketball history, John Wooden.

“In 1948, I began coaching basketball at UCLA. Each hour of practice we worked very hard. Each day we worked very hard. Each week we worked very hard. Each season we worked very hard. For fourteen years we worked very hard and didn’t win a national championship. However, a national championship was won in the fifteenth year. Another in the sixteenth. And eight more in the following ten years.” ~JW

My question is this, “Did the teams develop to a point where they could finally win a national championship or did Coach Wooden develop himself into a national championship coach?”

 

First Step: Be clear who you are and what Skill you choose to pursue excellence in (internal focus).

If you are going to become a master at a skill or craft, make sure it is one that you love and will emotionally support you for the next 20 years. Then, work to be the best!

To support this assertion another quote, “I am not what I ought to be, not what I want to be, not what I am going to be, but thankful that I am not what I used to be.” ~JW   Focus on being your best now in this moment, every moment!

“For an athlete to function properly, he must be intent. There has to be a definite purpose and goal if you are to progress. If you are not intent about what you are doing, you aren’t able to resist the temptation to do something else that might be more fun at the moment.” ~JW

 

Second Step: You must set goals that align with the expression of who you want to become and the skill you are choosing to master.

Set BIG, HUGE GOALS (external)!

For example, I chose a skill set of running many years ago. After thousands of miles of mastery, there was room for growth to always set the bar higher in terms of external goals: a 10K, half marathon, marathon, Goofy Challenge, 50-Miler, 100K Ultra and the pinnacle…100-Mile Ultra. Those goals took 20+ years of focus. As I took yoga along the way to keep flexible and train, I didn’t set a goal to become a yoga guru.

Big Goals provide the impetus to learn to perfect yourself in the execution of becoming more. They create the pressure to become meticulous because every detail counts. A hot spot on your foot in a 10K or half marathon is not big deal, on a marathon it becomes a little more important but during an ultra-marathon it means the difference between success and epic failure. Large goals are critical because they provide motivation to be diligent, prudent, and sustain a heightened level of awareness; internal and external. That creates focus.

“Adversity is the state in which man most easily becomes acquainted with himself, being especially free of admirers then.” ~JW

 

Third Step: Large goals create large obstacles to overcome.

This scares other people away from you so you have more time and energy to focus on your pursuits and not be presented with their problems.

How often during the day are we interrupted, distracted and presented with other people’s problems and life issues? People tend to conspire with others who will give them solace, empathy, and commiserate with them on their problems. The more a person commiserates with another, the more they keep coming back for more commiseration! If a heavy set person starts telling you how bad they feel, most people think it is OK to say, “I’m sorry, you know, it’s not really your fault. After all its genetics, thyroid issues, etc.” What happens when they get that response?  They keep coming back!

Granted it’s not polite to say to them, “then get off your fat buns and do something about it.” BUT, if you are setting a high goal of health for yourself, that person will naturally shy away from you. They know intuitively, as they see you pack your bag for a lunchtime workout, they won’t get much sympathy. You scare them away by setting higher standards.

 

BIG Goals scare people away because they suffer internally by comparison.

This cuts down in interruptions, distractions, and people telling you their problems. FOCUS comes from setting a higher standard than your peers. An added benefit is that the only people who will interrupt you are the people who have high standards and the exchanges will be more in the form of support, encouragement and sharing of tips that help you refine and master your craft. These can be good because they actually boost your energy, efficiency and the time spent for the interruption is time saved with what is learned by sharing.

Welcome the adversity and feelings of “being alone” in your singular pursuit. This creates focus. Here’s a supportive quote.

“When everyone is thinking the same, no one is thinking.” ~JW

 

Let’s recap these three steps:

1. Be clear on who you are and what skill you want to master (internal mindset)

2. Set Goals in that skillset that are HUGE, stretch yourself as high and far as you can go!

3. Get comfortable with scaring other people away and being alone…set a higher standard. Your only interruptions will be from others with high goals. Those interruptions will be fewer but very supportive!

 “The road to real achievement is usually bumpy and long, but you do not give up. You may have setbacks. You may have to start over. You may have to change your methods. You may have to go around, or over, or under. You may have to back up and get another start. But you do not quit. You stay the course.” ~JW

To your continued success,

James, Executive Business Coach

Learn more about Coach John Wooden here:  www.coachwooden.com

One Minute Business Coaching Solution

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Here is the One Minute Business Solution:

1. Take out a pen and paper

2. Write, RIGHT NOW, as FAST AS YOU CAN, the answer to this question:

“What do you believe about your business?”   WRITE—RIGHT NOW!!!!!!

At least one page…if you are reading this…STOP AND DO IT!

WHEW…now that you are back…I have a follow-up question:

How much of what you wrote, was about Possibility and Moving Towards Your Goals of Building and Creating? how much of what you wrote was about Necessity and Moving Away From what You Don’t Want?

Letting go of the latter, those beliefs based in Necessity and Moving Away From is your One-Minute To Success Business Solution. WHY?

Necessity and Moving Away From beliefs open the door to a scarcity driven mentality. Lack breeds Lack and the reason I asked you to write it down right away, is because what drives your success in business is not what you consciously think about but what is just below the surface in your unconscious mind.

How often have you seen the sales person go in, make a great presentation and just not ask for the order and close the deal? On the surface they may say, “I rock! Things can’t be better!” but underneath is the Necessity and Moving Away From of, “I’m afraid of rejection, I don’t know exactly what to say, I’m afraid I’m being pushy, I might lose the sale, or I don’t like it when sales people ask me to make a buying decision.”

Fear, scarcity and lack are killers of any business. Keeping track of your beliefs about yourself and your business are keys for Success. And Letting go of the Negative beliefs are critical.

Wait, I forgot to let you know HOW you can let them go and what the One Minute Solution is! With the techniques of Hypnosis, NLP and Time Line Therapy, a person can easily and permanently identify and release limiting decisions and beliefs less than One Minute. If you are interested in more clients, more leads, more cash flow in your business, call now for your Executive Business Coaching “Success-Now” Session.  Clear up the head trash that is preventing you from achieving all you desire in your business and finances.  (919) 792-0085

To your continued success,

James M Murphy

 

How to Succeed: 4 Master Steps

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In the science of Neuro Linguistic Programming, (NLP), one of the fundamental skills is modeling. NLP is the study of how to be excellent at something. If someone is getting excellent results then there has to be a pattern that can be replicated for someone else to be successful too.

In looking at diets for instance, whether you are South Beach, Atkins, Paleo, Weight Watchers or any other, the same pattern for getting results stands true. Basically, the body absorbs calories in the following order: simple sugars/carbohydrates (most processes things like high fructose corn syrup, sugar, pasta, etc.), next is complex carbohydrates that come from fruits and vegetables with higher fiber content, next is fats and last is proteins.

The common pattern in all of the diets is that you cut out the first source, simple sugars/carbohydrates, and most of the second. Then, your body is trained to use fat as energy. Hence, effective reconditioning of the body use fat as its primary energy resource.

What does this have to do with self-help, motivation and living the life of your dreams?

Every successful person has followed these basic 4 Steps to Success.  Most self help program covers many, or just one, of the following 4 Steps to Success.

1. Become Definite about your Mission, Purpose, or Path in Life.

2. Release any and all negative associations that aren’t in alignment with your Mission or Purpose.

3. Create a Master Plan to build and create something that provides an emotional experience for others that will help them to create/live their purpose. Build it!

4. Make sure the Tithe, give generously to complete the circuit of energy.

Follow these four steps and success will be knocking on your door sooner rather than later.

TO your continued success,

James

If you are stuck finding your Purpose, Clearing Negative emotions, creating a Master Plan or finding a worthwhile means for tithing, call for your “Success-Now” Session.

(919) 792-0085 

Happiness Project App Announcement

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HAPPINESS! Could you use a little more of it in your world?

In an article by Rob Silverblatt, “The Science of Workplace Happiness,” April 14, 2010, “a recent study…indicated that just 45 percent of American workers are “satisfied” with their jobs” and “the lackluster economy has put a damper on upward and even lateral movement, leaving many workers feeling trapped in their current positions.”

WOW, that means that an estimated 55% of the American workplace just aren’t happy. In addition, the one key step that is needed for happiness, “the ability to be purposeful, grow, and achieve” is missing in the workplace today.

What is a person to do?

Well, there is a solution and it doesn’t entail quitting your job. Take a look at this new app that I have the pleasure of being a part of. It specifically addresses the Happiness Factor.

The “I Am Happy Project” is launching a mobile app called the “Happy Button” to help users improve their health, relationships, work and life by boosting their happiness. The app is free and will be available for download on October 1 at www.iamhappyproject.org and on Apple iTunes.

The Happy Button App has several functions to help users boost happiness:

  • A daily inspirational message to boost their happiness level.
  • Video messages about happiness from experienced life and business coaches.
  • Audio messages about happiness from experienced life and business coaches.
  • Blog posts about achieving happiness written by life and career coaches.
  • A simple question to measure where you fall on the happiness scale for the day.
  • Your average daily, weekly and monthly happiness measure.

I decided to be part of this project because after working with people for over 14 years, it amazed me how people value achievement, learning, growth, and prosperity but many times forget to add Happiness to the list. When I was contacted by Edwin about the Happiness Project, it resonated with me personally. In today’s world, there is a huge undercurrent of uncertainty and fear. Happiness is a lifeline for people struggling with career changes, financial stress and lack of a clear future. The purpose of this app is to help people work and live happily achieving with less stress, frustration, and anxiety, both at home and in the workplace.

 The app will be available for download through the Apple App Store and Google Play Store as of October 1 and later on Blackberry and Windows phones.  

About the I Am Happy Project: The I Am Happy Project is a non-profit organization with the mission of spreading happiness globally, one person at a time. In early 2009, Edwin Edebiri set out to shift people’s minds to happiness from the gloom and doom that dominates the news. The nonprofit is having an impact on our communities around the world, from Davis, California, to Chicago, Illinois, to orphanage homes in New Delhi, India and Benin City, Nigeria. I Am Happy Project groups are in 63 cities and 18 nations, representing every continent.

Join the Happiness Movement today and I look forward to hearing your feedback!

To your continued Happiness,

James

Need more happiness in your life? Call for a “Success-Now” Session and Change your happiness levels!  (919) 792-0085

Happiness: 3 Simple Steps

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3 Secrets to Happiness

Do you remember that great book you once read? It seemed kind of long when you picked it up but as you read the first page there was anticipation, excitement, and desire to find out what was going to happen?

And like most books, it started slow as the characters developed. But, the plot thickened and it got more and more exciting and it started to go by faster and faster. Until finally, the ending was in sight and you couldn’t put it down, time stood still and you voraciously relished every last word to the very end.

Life is like a good book for the “Happy Person.”

There are three steps to achieve happiness.

1. A Happy Person has a long term vision, mission, or purpose for life that is achievable. In essence, they begin with the end in mind. Knowing what your purpose is and where you are going in life has many benefits.  First, it allows a person to relax and not get stressed because they “aren’t where they are supposed to be yet.” Mission and purpose allow positive emotional states like peace and relaxation to be present when a person focuses on their long term purpose. Second, in the face of obstacles, they have all the time in the world to find solutions because they have confidence, knowing they are on the right path and doing the right things.

2. While keeping their purpose in mind, A Happy Person chunks down their goals into small measureable actions that are easily attainable. At first, learning to tie your shoes is a laborious process. You have to bend down, get the laces, work through each single step to get the knot right. A happy person can focus on one small step at a time because they are very present in the moment. They are “Happily learning” each small step of the process because they know it is their mission and purpose to learn to tie their shoes. There is anticipation, curiosity, and excitement in discovering the joys of working towards their goals.

3. Chunking down goals into small attainable moments, a Happy Person can anchor in positive and inspiring thoughts, feelings and emotions to “living and learning.” Each and every moment becomes a joy. Just like at the end of the book. Momentum grows exponentially as happy people experience success in every moment of the day. Smiles and happiness are infectious and move the world.

BONUS STEP: More Happiness Now!

Go for a walk and ask yourself these questions 3-5 minutes a piece in this order. This exercise should take about 3-15 minutes. Let you mind answer the question each time before asking the question again.

1. When have I been Happy in the past? (3-5 min)

2. How do I know I am feeling Happy now? (3-5 min)

3. How am I going to continue to be Happy throughout the rest of the day? Tomorrow? Next week? Next Month?  (3-5 min…future pace out this question, ie  day, tomorrow, next week, month, etc)

When would NOW be a good time to continue to be Happy?

Your life is one great story. Write your own book of happiness, achievement and success. Happiness is contagious and so are smiles. Wear yours proudly!

To your continued Happiness, James

Anyone you know UNHAPPY with their life? Have them call to set up their “Success-Now” session at (919) 792-0085.

 

Executive Business Coaching Tip #305, Change your Thinking, Change your Profits

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Can Just Changing The Way You Think Really Help Grow Your Business?
Most business owners today aren’t happy with the amount of revenue their business is generating. They’re working longer hours, applying greater effort, spending more for marketing and receiving lower revenue. So what’s going on?

What you need to know…

If you’re not happy with your business’s current results, it’s important to remember that those results are in direct proportion to the effective actions you’ve been taking to grow your business.

If you want different results, then you MUST take different actions.

So why don’t business owners do that? The answer may shock you. They can’t stop repeating their past patterns of behavior. Their patterns have become ingrained into their subconscious mind and established themselves as habits.

Have you ever listened to art experts accurately identify a recently discovered painting as belonging to a specific artist such as Rembrandt? How can they tell who painted that picture? Patterns… that’s how. Even though the painting may look completely different than all the others that artist painted, his or her patterns, sometimes referred to as their “style,” continuously comes through with each and every painting.

Why you need to know this…

The exact same thing happens to business owners. All of us have been mentally conditioned to perform our daily activities in a certain way. These activities have become habits through constant and daily repetition.

The problem is that the majority of these habits… more than 80% of them… are non-productive.

Imagine what would happen to your revenue if you could reduce that 80% down to 60%. Do you realize that you would DOUBLE your income? Do you know how easy it is to reduce that 80% down to 60%… or even down to 40%… which doubles revenue again? Exciting, isn’t it?

How can you learn to do all of this?

You can develop these skills quickly and easily through the E-Learning Marketing SystemTM. We show business owners every day a proven and tested “goal setting” process that conditions them to focus only on their highest income-producing activities.

To take a Test Drive on our system visit http://StartupMarketingForSuccess.com/myguidedtour

To your continued Succe$$,
James M Murphy
P.S. Please remember that at any time you feel ready and qualified to move forward and acquire the professional help that can enable you to build the business of your dreams, just click here and check out our E-Learning Marketing SystemTM. It’s helping small business owners just like you get the answers and the help they need to build the business they have always wanted.

We created the E-Learning Marketing SystemTM with the perfect combination of online resources, tools and support to get you out of any financial distress you’re presently experiencing… help you get laser-focused on your highest income-producing activities… and help you develop and then apply the fundamentals that build multimillion dollar businesses. click here to see for yourself.

Change Your Habits & Grow Your Business

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Change Your Habits & Grow Your Business Many business owners get locked into specific patterns of behavior that produce specific results. Unfortunately, these aren’t the results the business owner was looking for… since those results tend to be a lack of revenue and profits for their business. Many of these unproductive behavioral patterns are small […]

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The Power of Prosperity

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One of my dearest clients sent me a gift many years ago. It is a book by Catherine Ponder, “The Dynamic Laws of Prosperity.” In order to have a fulfilling, purposeful and prosperous life, a person needs to to build and create something that is a powerful emotional experience that will help others to build and create their own experience. I am always looking for ways to understand what prevents someone from creating their experience. As I read Catherine’s book yesterday, I was hit by one of the greatest “Ah-Ha” moments I have had in quite a while.

But before I get to that…let me reference one other concept. The steps to building that emotional experience according to Napolean Hill are:
1. Connect with your Purpose or Burning Desire
2. Believe and Trust in yourself and the value of your actions
3. Organize a plan of action and even more importantly take action
4. Never Give Up! Perseverance does pay off! Read Blog

Notice that Step 1 is to Connect with your Burning Desire. The sentance that provided the “Ah-Ha” was:
“If you suppress those deep desires, they have no constructive outlet and often turn into destructive channels expressed as neurotic tendencies, phobias, tension, or perhaps as suppression that finds outlet through alcoholism, mental illness, dope addiction, sexual imbalance or other negative actions.”

If you don’t have a connection to your burning desire, do you have connection to where it may be coming out in a negative way? What are your habits, actions or thoughts that are preventing you from bring in touch with your desire? Follow the trail of breadcrumbs back to the source to find what it is. Once the negative actions and behaviors are cleared up you will have easier access to your desire.

So, “what do you really desire in life?” Get past the superficial stuff of a bagel for breakfast or your Starbucks coffee. The only way to really find out is to take out a pen and paper, in a quiet space, and start to write.

You were made for a special purpose and you have a need, a burning desire way deep down inside, that is waiting to be harnessed and expressed. Be curious and resourceful with how you can build and create with it. Learn to channel it productively because if it is suppressed, the desire will have to manifest itself in destructive ways.

People who do great things are connected with that burning desire. It doesn’t matter if that burning desire is only a tiny little flicker of a flame on a match. If you continue to feed it, give it oxygen and have it grow, it will become a focused raging inferno, a good healthy fire that will move the world. When you connect and create with your deep emotional desire, you will prosper.

To your continued Success,

James

PS-If you know anyone who is have a hard time connecting with their purpose and desire, have them give me a call to see if we could be a match working together. A referral is the greatest gift you can give.

Do you know the lifetime value of a client?

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Do You Know How Much Each Client Is Worth To Your Business?

The value of one client is the total gross profit that you accumulate from them minus the acquisition and marketing cost you incur to enroll them over the course of your business relationship together.

When you know this value, you also know exactly how much money you can spend to acquire a client through marketing.

Do you realize the power that gives you as a small business owner? Did you know that by knowing your customer lifetime value, you can literally dominate your market and eliminate your competition in the minds of your clients?

What you need to know…

Most business owners know intuitively that it’s much easier to make an additional sale to a current client than it is to make that first sale that acquires that client. Unfortunately, they don’t do enough to figure out how they can sell more to their existing client base.

Why you need to know this…

It’s important to understand that a client who has had an exceptional experience with your product or service is naturally going to look to you to help them fulfill their other needs with additional products. They now trust you, and are happy with the relationship they have with you. You should take advantage of their trust and make an offer for another product/service immediately after their initial purchase, and schedule frequent campaigns to offer more to your client base.

The cost to you if you fail to act…

When your customers recognize that you provide them with value, they will continue to purchase from you. But, you can’t assume they will just call you up and ask you to sell them something. You have to make the effort to ask for their order.

Are you doing that?

Do you know how to do that?

Are you aware that all of this can be put on auto-pilot, and requires no further action on your part whatsoever?

This is easy to do and in most cases… costs you nothing except a little time to set it up.

How can you learn to develop these critical skills?

We’ll show you how. We’ll help you to develop these skills quickly and easily through our E-Learning Marketing SystemTM Coaching Program. In fact, we want to share our expertise with you and demonstrate our expertise.

For example, how would you like to fire the clients you hate to work with… and instead, build a successful business by hand selecting the type of clients you want to work with? With the help of our E-Learning Marketing System, we can help you quickly grasp this critical business fundamental and immediately apply its power to help you build your business to record heights. Listen to this exclusive webinar and we’ll unlock our vault to this proprietary members-only information.

To take a Test Drive on our system visit http://StartupMarketingForSuccess.com/myguidedtour

To your continued succe$$,

James M Murphy

P.S. Please remember that at any time you feel ready and qualified to move forward and acquire the professional help that can enable you to build the business of your dreams, just click here and check out our E-Learning Marketing SystemTM. It’s helping small business owners just like you get the answers and the help they need to build the business they have always wanted.

We created the E-Learning Marketing SystemTM with the perfect combination of online resources, tools and support to get you out of any financial distress you’re presently experiencing… help you get laser-focused on your highest income-producing activities… and help you develop and then apply the fundamentals that build multimillion dollar businesses. click here to see for yourself.

Executive Business Coaching Marketing Tip #211

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It is that time of year! I am starting to receive all sorts of promotional marketing materials from companies who want me to, “Order early for special discounts.” With budgets being tight, how can a small business owner get the most out of the company marketing budget? Here is the simplest strategy for maximizing client impact with efficient cash layout.

I am sure you have heard the saying that you get 80% of your business from 20% of your clients. A small business owner can use that to their advantage in developing an efficient promotional marketing plan using these simple 4 steps.

1. Define the demographics of your top tier clients. Are they are the top because they provide the biggest income to your business, consistent repeat business, responsiveness to surveys, social media or favors they do for you or the most referrals? What are the natural categories you could use to classify and sort them, in terms of their levels of importance?

2. Pretend you are grading on a Bell Curve. Label your clients A, B, C & D. Who are your star players?

3. Determine how often you want to have contact with them. The easiest way to illustrate this point is to show an example. It would look like this, you would start with monthly contact with “A” clients only. Once a quarter you conact your A & B clients. Semi-Annually you contact “A & B & C” clients and once a year you contact “A, B, C & D” clients. In this example, A’s would get contacted a total of 12 times, B’s would be contacted 4 times, C’s would be contacted 2 times and D’s would be contacted once.

4. In this manner, your promotional marketing dollars would be spent the most efficiently. Your A clients would get nicer product gifts, B now quite as nice (but A’s would be included), C’s would be your typical magnet calendar (along with A’s and B’s) and so on.

This marketing strategy can also be adapted outside of promotional gifts in an even simpler way. A’s may get a personal lunch date every month, B’s (and A’s) get a telephone touch every Month and C’s (plus A’s and B’s) get an email blast once a month.

The application of this strategy is endless and can provide peace of mind that, as a business owner, you are taking care of the people who take care of you. In this day and age of computer technology, one of the easiest ways of distinguishing yourself from you competition can be going back to the basics of a handwritten thank you card, a personal phone touch or a “drop by” in person. It is too easy to think that text, email and social media are good mediums for a “personal touch” with clients. “Personal touch” implies person to person touch (contact by voice or person).

Your phone may ring soon since I have to take my own advice and I look forward to personally connecting again.

To your continued success, James

SPECIAL UPDATE: Success or Failure as a Small Business Owner or Coach

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Success or Failure? How many small businesses will fail in the first year?

According to the Department of Trade and Industry (DTI) during the Startup Awards, “Up to one fifth of the 400,000 businesses that start up each year fail within the first 12 months of operation. This gives an approximate figure of 80,000 businesses failing annually.”

I can tell in one question if you will be one of the 80,000…

If someone asks you, “What do you do for a living?” What is your response?

If you are a small business owner and answer with anything less than, “I am an entrepreneur and business owner,” you will be one of the 80,000. This is why…

I had the pleasure of a total coaching immersion with Tony Robbins for over 10 years. During that time, I coached thousands of people that were handed to me by their sales department.

When I branched out on my own, I spent my first two years trying to convince people what a great “Executive Business Coach.” I struggled everyday to convince prospective clients of my skill and experience. As I joined networking group after networking group and the ranks of other struggling small business owners; I met photographers, writers, massage therapists, event planners, financial advisors, real estate agents, website developers and even tattoo artists. And “what they did” was exactly how they introduced themselves.

I also joined professional organizations like the International Coaching Federation (ICF) where I heard coach after coach tell me how they always knew they wanted to be a coach. They knew it since they were 6 years old helping their friends solve their problems on the playground at school. And guess what? None of them had a business, they were all coaching part time and starving for clients.

THE KEY TO SUCCESS:

My Executive Business and Coaching practice turned around 180 degrees the day I committed to be an entrepreneur who owned a coaching practice. I LOVE COACHING and I love my clients and finally figured out that I needed to be a successful entrepreneur and business owner first, so that I could have all of the clients that I wanted.

Think about it this way, if you were the greatest public speaker in the world and only focused on speaking skills, when you showed up with your motivational speech, you would be talking to empty chairs! Getting people in the seats so you have someone to speak to requires entrepreneurial skills, not speaking skills.

Being an entrepreneur means taking on an entirely different set of skills than that of your professional skill. As a person continues to develop key business and marketing skills they can grow their business. Without them, they become just another statistic!

If you are struggling as a small businss owner or coach and want a step-by-step process to learn the entrepreneurial business skills needed to grow your business, call today to find out how! www.businessmarketingforsuccess.com is a 52-week sales and marketing program to get you all the business you can handle and get people in the seats. It is the “HOW” to do it!

Visit www.businessmarketingforsuccess.com and sign up to receive 4-exciting videos showing you the first steps forward to Success Today! I WANT TO SEE YOU SUCCEED!

To your continued success,

James M Murphy
Enrepreneur, Owner Evolution for Success
Premier Coaching Practice

10 Reasons You Need an Executive Business and Life Coach

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“Coaching” has been the buzzword in the business world for many years now. Just like “financial investor” or “consultant” used to be the latest and greatest, you can now add “coach” to the list. Whether a person has an instant positive or less than favorable reaction to the title, the fact is that hiring a professional, results driven “financial investor,” “consultant” or “Coach” will help you get everything you want in life faster and easier.

But, how do you know if you are ready or not to build that coaching relationship right now?

Here are 10 Key Indicators that you may be ready to hire a seasoned, motivated Executive Business and Life Coach.

1. Facebook, Twitter and social media pursuits take up the majority of your time and energy; along with an almost phobic need to check emails and “be connected” online. While business owners and executives may not be motivated to play online games like XBOX, social media can be an alternative that is just as dangerous. It can cause a serious lack of focus, the ability to effectively prioritize, drain the most precious asset of time and impede the development of strategic business relationships.

2. Panic and anxiety come crashing down upon you when you think of marketing your business. Every business needs a short and long term marketing strategy. Every SEO person will tell you that the best way to get on the first page of Google or any other search engine is consistently develop and publish your thoughts, ideas and create products. There is no “overnight” SEO Magic pill. Your businesses success depends on a solid short and long term strategic marketing plan.

3. Self help is your middle name. If your self help library contains more books, executive book summaries, podcasts and CD’s than you could ever read or listen to or if you have logged more seminar time than vacation time in the last year, you may be distracting yourself from really growing your business. Education is important but if it is excessive, there may be a real imbalance between education and effective action.

4. Following on the heels of self-help overload comes “buying overload.” Do you keep getting seduced by that next best thing or opportunity to grow your business? Do you spend a large portion of your income on “get rich quick” opportunities, hoping for that magic pill to fix everything? If you keep “buying into that next opportunity” before mastering the current one, that spells trouble and shows a lack of commitment and focus.

5. Working hard with no results. Results are great and the best results also include growth. Are you living comfortably in complacency? If excitement in your job has been replaced by stress from more and more demands to produce results, fear of being downsized or replaced by a younger “you” or feeling disconnected from the company you put your heart and soul into, an Executive Business Coach can get you results. And, if you are contemplating something BIG like a finding a new job or even a new career path…support is critical.

6. The question, “What’s wrong with me?” invades your mind throughout the day. Some of the greatest indicators you may need an Executive Business Coach can be found by being aware of your thoughts and the questions you ask yourself everyday. If you find yourself thinking that no matter what you do it will never be enough or you daydream of that secure 8-5 job that doesn’t carry any stress, those are the forerunners of depression, stress and low self esteem. Be careful and aware of your thoughts, feelings and emotional states.

7. You walk in the front door at home feeling angry and want to metaphorically, “kick the dog.” Are you feeling proud at the end of the day because you did all you needed to do to support your family? Do you have a loving relationship where you walk in happy, proud, and excited to be home? Or, are you moody, critical and grumpy because you just brought the stress of work home with you? Successful people are able to work hard when it work time and play hard when it is play time. They have work-life relationships that are balanced, harmonious and work well together. One does not suffer because of the other.

8. You feel trapped and alone. The higher an executive rises in a company or the longer an entrepreneur owns a company, the more isolated and alone they can feel. As responsibility increases, it is harder to take the problems and concerns to upper managament, they can’t be shared with people or employees below them and taking them home to the spouse only means disaster. The most unconditional form of support any business executive or entrepreneur can have is their coach. The ability to hear yourself talk things out is one of the greatest aspects of the coaching relationship.

9. There is a lack of mojo. Top entrepreneurs and business executives lead fearless lives. They are movers and shakers, drivers of business, creative stimuli that stay flexible, dynamic and are always on the move. If you have lost your energy, motivation and drive to be successful, you need some serious help. Being at the top means being at the top mentally, emotionally, physically and spiritually. Being able to move and motivate others is key for a successful entrepreneur and executive.

10. You are asking, “what is this all for, anyway?” Do you lack purpose? Are you truly fulfilled? Do you dream of early retirement so you can just quit? (Did I just really type that word?) Many people forgo their dreams of writing that book, starting a side business or just “doing what they want to instead of what they have too.” It is never too late to integrate dreams and goals instead of seperating them “until later.”

11. BONUS Indicator: You read this article. The simple fact you were led to this article and read it, means you may be ready for coaching. So many of my clients are drawn to the coaching process due to an “emptiness” or feeling of “wanting more.” They don’t know how to fill those needs or experience the peace, relaxation, or happiness they so desire.

How many of the above Indicators could you relate too? If you or anyone you know wants to experience “Success-Now,” call to set up a complimentary 1-hour session to explore how a motivated, seasoned Executive Business and Life Coach can dramatically help change your life. Not ready yet? That’s OK, sign up at www.evolutionforsuccess.com to receive weekly tips on motivation, healthy thinking and a better life.